When you have a resource section on your website you attract potential...

When you have a resource section on your website you attract potential clients, keep current ones, increase referrals and attract the search engines as well.

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Think of the top 10 questions that you get most from clients or prospective clients. Then write an article detailing the answer or solutions to each question. That's 10 articles. Ask your webmaster to place this on your website in the new resource section.

This simple but powerful exercise can positively impact your company in the following ways:

1. Win favor with the search engines, hence increasing traffic to your website, hence more leads, hence more new clients. The search engines love content. Meaty content, like articles, not just listings. So when you add the resource section to your website, eventually, you will begin to rank higher in the search results. That is to say that your website will rank higher for those keywords used in the search engine as it relates to the content on your website.

2. You will position yourself as an expert or authority on the subject.

3. More referrals Homebuyers, especially are always on the lookout for information. When they find it, they are more than happy to share it with those they know in the same position as they are, looking to buy a home.

Posted in Landscaping Post Date 06/30/2022


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